Archive for October, 2009

Some amazing stats about Facebook

Facebook’s 300 million users collectively spend more than 8 billion minutes on the site each day

These are eye opening statistics about Facebook and their usage as recounted this week  by Facebook’s VP of engineering, Mike Schroepfer.  Also, 1.2 million photos are served on Facebook each second. Wow! See the article
Facebook Users Spend 8 Billion Minutes/Day on the Site from Gigaom.com

Citing “The End of the Email Era”

Email, stuck in the era of attachments, seems boring compared to services like Google Wave

Very interesting, insightful article on Email versus “the new stuff”.  WSJ: The End of the Email Era

Remember when emails were seen as an informal way to communicate? The shift has occurred now where email is seen as more formal and text, Twitter, and other social media are the informal venue.

Enjoy the article… I did!

-Andy

Social Network Statistics

A good reference of statistics on social networks from Brian Solis – PR-2.0 The top social networks are listed with the demographics of their audiences. Reposted below, but Brian’s blog has some narrative as well:


Data: August 2009
All stats are from Google Ad Planner unless otherwise noted

30-day traffic, (U.S., Worldwide)

Unique Visitors – 110 M, 370 M
Reach – 45.6%, 28.8%
Page views – 52 B, 160 B
Total visits – 3.1 B, 8.7 B
Avg visits per visitor – 28,23
Avg time on site – 20:00, 23:20s

Gender
Male: 43%
Female: 57%

Age

0 – 17: 18%
18 – 24: 7%
25 – 34: 14%
35 – 44: 20%
45 – 54: 24%
55 – 64: 12%
65 or more: 4%

Household Income

$0 – $24,999: 7%
$25,000 – $49,999: 22%
$50,000 – $74,999: 36%
$75,000 – $99,999: 18%
100,000 – $149,999: 12%
$150,000 or More: 5%

Children in Household

Yes: 36%
No: 64%

Education

Less than HS diploma: 22%
High School: 14%
Some College: 36%
Bachelors Degree: 20%
Graduate Degree: 8%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 1.2 M, 4.6 M
Reach – 0.5%, 0.4%
Page views – 31 M, 97 M
Total visits – 7.2M, 21 M
Avg visits per visitor – 6, 4.6
Avg time on site – 6:50, 6:50

Gender
Male: 48%
Female: 52%

Age

0 – 17: 3%
18 – 24: 7%
25 – 34: 20%
35 – 44: 36%
45 – 54: 16%
55 – 64: 14%
65 or more: 3%

Household Income

$0 – $24,999: 22%
$25,000 – $49,999: 29%
$50,000 – $74,999: 16%
$75,000 – $99,999: 20%
100,000 – $149,999: 8%
$150,000 or More: 5%

Children in Household

Yes: 11%
No: 89%

Education

Less than HS diploma: 4%
High School: 7%
Some College: 43%
Bachelors Degree: 32%
Graduate Degree: 14%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 9 M, 23 M
Reach – 3.9%, 1.8%
Page views – 230 M, 410 M
Total visits – 53 M, 98 M
Avg visits per visitor – 5.9, 4.2
Avg time on site – 7:30, 6:50

Gender
Male: 64%
Female: 36%

Age

0 – 17: 11%
18 – 24: 9%
25 – 34: 18%
35 – 44: 29%
45 – 54: 18%
55 – 64: 10%
65 or more: 4%

Household Income

$0 – $24,999: 14%
$25,000 – $49,999: 28%
$50,000 – $74,999: 25%
$75,000 – $99,999: 20%
100,000 – $149,999: 10%
$150,000 or More: 4%

Children in Household

Yes: 22%
No: 78%

Education

Less than HS diploma: 15%
High School: 10%
Some College: 39%
Bachelors Degree: 27%
Graduate Degree: 9%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 1.8 M, 4.6 M
Reach – 0.8%, 0.4%
Page views – 12 M, 28 M
Total visits – 3.9 M, 9 M
Avg visits per visitor – 2.1, 2
Avg time on site – 4:00, 4:10

Gender
Male: 41%
Female: 59%

Age

0 – 17: 8%
18 – 24: 5%
25 – 34: 14%
35 – 44: 25%
45 – 54: 30%
55 – 64: 16%
65 or more: 3%

Household Income

$0 – $24,999: 10%
$25,000 – $49,999: 23%
$50,000 – $74,999: 30%
$75,000 – $99,999: 20%
100,000 – $149,999: 12%
$150,000 or More: 6%

Children in Household

Yes: 19%
No: 81%

Education

Less than HS diploma: 9%
High School: 11%
Some College: 44%
Bachelors Degree: 24%
Graduate Degree: 13%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 19 M, 73 M
Reach – 8.3%, 5.7%
Page views – 1 B, 3 B
Total visits – 94 M, 280 M
Avg visits per visitor – 4.9, 3.8
Avg time on site – 8:00, 9:10

Gender
Male: 45%
Female: 55%

Age

0 – 17: 13%
18 – 24: 9%
25 – 34: 19%
35 – 44: 25%
45 – 54: 21%
55 – 64: 11%
65 or more: 3%

Household Income

$0 – $24,999: 12%
$25,000 – $49,999: 27%
$50,000 – $74,999: 29%
$75,000 – $99,999: 18%
100,000 – $149,999: 10%
$150,000 or More: 4%

Children in Household

Yes: 28%
No: 72%

Education

Less than HS diploma: 16%
High School: 11%
Some College: 41%
Bachelors Degree: 23%
Graduate Degree: 9%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 680K, 2.6 M
Reach – 0.3%, 0.2%
Page views – 16 M, 59 M
Total visits – 3.4 M, 12 M
Avg visits per visitor – 5.1, 4.6
Avg time on site – 8:00, 9:50

Gender
Male: 45%
Female: 55%

Age

0 – 17: 2%
18 – 24: 9%
25 – 34: 24%
35 – 44: 43%
45 – 54: 14%
55 – 64: 7%
65 or more: 2%

Household Income

$0 – $24,999: 30%
$25,000 – $49,999: 30%
$50,000 – $74,999: 15%
$75,000 – $99,999: 15%
100,000 – $149,999: 6%
$150,000 or More: 3%

Children in Household

Yes: 10%
No: 90%

Education

Less than HS diploma: 4%
High School: 4%
Some College: 52%
Bachelors Degree: 32%
Graduate Degree: 8%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 14 M, 31 M
Reach – 6.1%, 2.4%
Page views – 800 M, 1.4 B
Total visits – 85 M, 160 M
Avg visits per visitor – 6, 5.1
Avg time on site – 9:40, 9:00

Gender
Male: 50%
Female: 50%

Age

0 – 17: 3%
18 – 24: 3%
25 – 34: 16%
35 – 44: 31%
45 – 54: 28%
55 – 64: 16%
65 or more: 4%

Household Income

$0 – $24,999: 11%
$25,000 – $49,999: 18%
$50,000 – $74,999: 23%
$75,000 – $99,999: 23%
100,000 – $149,999: 16%
$150,000 or More: 10%

Children in Household

Yes: 10%
No: 90%

Education

Less than HS diploma: 4%
High School: 9%
Some College: 34%
Bachelors Degree: 37%
Graduate Degree: 16%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 570 K, 2.3 M
Reach – 0.2%, 0.2%
Page views – 7.4 M, 21 M
Total visits – 1.6 M, 4.6 M
Avg visits per visitor – 2.7, 2
Avg time on site – 5:40, 5:10

Gender
Male: 52%
Female: 48%

Age

0 – 17: 11%
18 – 24: 10%
25 – 34: 21%
35 – 44: 26%
45 – 54: 19%
55 – 64: 10%
65 or more: 2%

Household Income

$0 – $24,999: 17%
$25,000 – $49,999: 32%
$50,000 – $74,999: 24%
$75,000 – $99,999: 16%
100,000 – $149,999: 8%
$150,000 or More: 3%

Children in Household

Yes: 24%
No: 76%

Education

Less than HS diploma: 14%
High School: 10%
Some College: 48%
Bachelors Degree: 20%
Graduate Degree: 7%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 61 M, 120 M
Reach – 26.1%, 9.1%
Page views – 32 B, 39 B
Total visits – 1.2 B, 1.5 B
Avg visits per visitor – 19, 13
Avg time on site – 23:20, 21:40

Gender
Male: 36%
Female: 64%

Age

0 – 17: 34%
18 – 24: 10%
25 – 34: 12%
35 – 44: 16%
45 – 54: 19%
55 – 64: 7%
65 or more: 2%

Household Income

$0 – $24,999: 7%
$25,000 – $49,999: 39%
$50,000 – $74,999: 35%
$75,000 – $99,999: 11%
100,000 – $149,999: 6%
$150,000 or More: 2%

Children in Household

Yes: 57%
No: 43%

Education

Less than HS diploma: 32%
High School: 12%
Some College: 42%
Bachelors Degree: 10%
Graduate Degree: 4%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 5.6 M, 18 M
Reach – 2.4%, 1.4%
Page views – 250 M, 650 M
Total visits – 28 M, 74 M
Avg visits per visitor – 5, 4.1
Avg time on site – 11:40, 11:40

Gender
Male: 41%
Female: 59%

Age

0 – 17: 15%
18 – 24: 10%
25 – 34: 17%
35 – 44: 25%
45 – 54: 20%
55 – 64: 10%
65 or more: 3%

Household Income

$0 – $24,999: 13%
$25,000 – $49,999: 34%
$50,000 – $74,999: 28%
$75,000 – $99,999: 14%
100,000 – $149,999: 8%
$150,000 or More: 3%

Children in Household

Yes: 36%
No: 64%

Education

Less than HS diploma: 17%
High School: 10%
Some College: 48%
Bachelors Degree: 18%
Graduate Degree: 7%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 120 K, 380 K
Reach – 0.1%, 0.0%
Page views – 1.8 M, 5.1 M
Total visits – 340 K, 920 K
Avg visits per visitor – 2.8, 2.4
Avg time on site – 7:00, 8:00

Gender
Male: 52%
Female: 48%

Age

0 – 17: 6%
18 – 24: 13%
25 – 34: 23%
35 – 44: 34%
45 – 54: 16%
55 – 64: 6%
65 or more: 2%

Household Income

$0 – $24,999: 21%
$25,000 – $49,999: 31%
$50,000 – $74,999: 23%
$75,000 – $99,999: 16%
100,000 – $149,999: 7%
$150,000 or More: 3%

Children in Household

Yes: 22%
No: 78%

Education

Less than HS diploma: 9%
High School: 10%
Some College: 46%
Bachelors Degree: 28%
Graduate Degree: 7%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 4.2 M, 23 M
Reach – 1.8%, 1.8%
Page views – 32 M, 160 M
Total visits – 10 M, 51 M
Avg visits per visitor – 2.5, 2.2
Avg time on site – 4:50, 5:30

Gender
Male: 52%
Female: 48%

Age

0 – 17: 9%
18 – 24: 6%
25 – 34: 17%
35 – 44: 25%
45 – 54: 25%
55 – 64: 14%
65 or more: 3%

Household Income

$0 – $24,999: 13%
$25,000 – $49,999: 25%
$50,000 – $74,999: 27%
$75,000 – $99,999: 20%
100,000 – $149,999: 10%
$150,000 or More: 5%

Children in Household

Yes: 21%
No: 79%

Education

Less than HS diploma: 12%
High School: 11%
Some College: 40%
Bachelors Degree: 25%
Graduate Degree: 13%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 24 M, 66 M
Reach – 10.1%, 5.1%
Page views – 2.1 B, 4B
Total visits – 270 M, 550 M
Avg visits per visitor – 11, 8.3
Avg time on site – 12:10, 11:40

Gender
Male: 43%
Female: 57%

Age

0 – 17: 11%
18 – 24: 8%
25 – 34: 16%
35 – 44: 29%
45 – 54: 20%
55 – 64: 11%
65 or more: 3%

Household Income

$0 – $24,999: 13%
$25,000 – $49,999: 30%
$50,000 – $74,999: 27%
$75,000 – $99,999: 16%
100,000 – $149,999: 10%
$150,000 or More: 4%

Children in Household

Yes: 28%
No: 72%

Education

Less than HS diploma: 12%
High School: 9%
Some College: 47%
Bachelors Degree: 24%
Graduate Degree: 8%

via Quantcast (estimated, for June 2009)

Via Compete.com for June 2009
Unique Monthly Visitors: 1.4 M
Total Visits: 1.8 M

Via Quantcast for June 2009
Gender
Male: 45%
Female: 55%

Education
No College: 45%
College: 42%
Grad. School: 13%

Children in Household
Yes: 59%
No: 41%

Household Income
$0 – $30,000: 20%
$30,000 – $60,000: 28%
$60,000 – $100,000: 29%
$100,000+: 23%

Age
13-17: 7%
18-34: 34%
35-49: 32%
50+: 26%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 1.5 M, 4.6 M
Reach – 0.6%, 0.4%
Page views – 34 M, 73 M
Total visits – 6.1 M, 14 M
Avg visits per visitor – 4.1, 3.1
Avg time on site – 11:20, 9:50

Gender
Male: 34%
Female: 66%

Age

0 – 17: 12%
18 – 24: 15%
25 – 34: 22%
35 – 44: 26%
45 – 54: 15%
55 – 64: 8%
65 or more: 2%

Household Income

$0 – $24,999: 18%
$25,000 – $49,999: 35%
$50,000 – $74,999: 24%
$75,000 – $99,999: 13%
100,000 – $149,999: 7%
$150,000 or More: 2%

Children in Household

Yes: 34%
No: 66%

Education

Less than HS diploma: 16%
High School: 8%
Some College: 50%
Bachelors Degree: 19%
Graduate Degree: 6%

30-day traffic, (U.S., Worldwide)

Unique Visitors – 9.7 M, 11 M
Reach – 4.2%, 0.9%
Page views – 160 M, 160 M
Total visits – 33 M, 35 M
Avg visits per visitor – 3.4, 3.1
Avg time on site – 6:00, 5:30

Gender
Male: 43%
Female: 57%

Age

0 – 17: 6%
18 – 24: 5%
25 – 34: 17%
35 – 44: 27%
45 – 54: 27%
55 – 64: 15%
65 or more: 3%

Household Income

$0 – $24,999: 9%
$25,000 – $49,999: 18%
$50,000 – $74,999: 29%
$75,000 – $99,999: 19%
100,000 – $149,999: 16%
$150,000 or More: 8%

Children in Household

Yes: 15%
No: 85%

Education

Less than HS diploma: 8%
High School: 10%
Some College: 35%
Bachelors Degree: 32%
Graduate Degree: 14%

Via Compete.com for June 2009

Unique Monthly Visitors: 78 M
Total Visits: 459 M

Via Quantcast for June 2009

Gender
Male: 50%
Female: 50%

Education
No College: 48%
College: 39%
Grad. School: 13%

Children in Household
Yes: 43%
No: 57%

Household Income
$0 – $30,000: 20%
$30,000 – $60,000: 27%
$60,000 – $100,000: 27%
$100,000+: 27%

Age
13-17: 19%
18-34: 35%
35-49: 24%
50+: 19%

© 2008 Wordpress Themes Demo
Wordpress themes